Monday, March 23, 2009

Victoria: Sunshine... Guaranteed

VICTORIA: SUNSHINE… GUARANTEED

Tourism Victoria is taking advantage of spring’s arrival and offering an unique promotion for travellers looking for an April getaway. When you book a minimum of two nights, for travel in April, if it rains more than 1.25 centimeters during any day of your stay, Tourism Victoria will pay the booking party $500.

“In this current challenging tourist season we need to reach directly to consumers in a creative way. Alberta has shown a good tendency for travel to our region and we’re hopeful that this fun promotion will stimulate their desire to come to Victoria at a time of year when our weather is traditionally significantly better. We’re hopeful the promotion will result in incremental bookings for hotel and B&B partners as well as stimulating further traffic in our attractions and other retail and service establishments.”

Details about the limited time offer are available at www.tourismvictoria.com/sunshine or by phone at 1-800-663-3883.

The Fine Print
o If Victoria accumulates more than 1.25 centimeters of rain
(measurement hours are 12am to 11:59pm each day), Tourism Victoria will pay $500 (one time pay-out) to the booking party
o Rain accumulation totals provided by a third party
o This package must be booked with Tourism Victoria
o Minimum two nights consecutive stay during April 2009
o Booking must be made a minimum of 10 days prior to arrival date
o New bookings only
o Subject to availability, subject to change
o Standard Tourism Victoria reservation policies apply
o More details available at www.tourismvictoria.com

About Tourism Victoria
Tourism Victoria is the official not-for-profit tourism industry association marketing Victoria as a world-class destination. In partnership with business members, local municipalities, surrounding communities of Vancouver Island, British Columbia and Canada, Tourism Victoria works to showcase the destination. Tourism Victoria’s mandate is to increase the economic impact of tourism for Greater Victoria by marketing the destination and servicing visitor needs. For more information about Tourism Victoria, visit www.tourismvictoria.com.

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